Event Overview
FIGHTER ENGAGEMENT
78
fighters onboarded via FightBook during the campaign period
11
matched to the card using FightBook registration and internal outreach
100+
additional fighters identified and retained for future matchmaking
16 contractors secured through FightBook platform and partner network
Roles included officials, medical staff, cutmen, security, production, and media teams
26
brand sponsors and donors participated
$90K+
raised in sponsorship value
10
tailored brand activation packages created and executed
Media & Exposure
Broadcast on
4.2M+
social media impressions across FightBook and partner accounts
2,700+
social shares from affiliated organizations
The Butterfly Brawl demonstrated FightBook’s utility as a matchmaking and event resource platform. It confirmed our ability to:
Streamline fighter onboarding and matchmaking
Activate a qualified contractor base across boxing roles
Deliver sponsor ROI and media visibility
Engage fans and community through meaningful event storytelling
Promoters can leverage FightBook to:
Fill bouts efficiently with vetted, available fighters
Access experienced event staff and service providers
Unlock new sponsorship revenue
Scale visibility through shared content and digital exposure
FightBook isn't just a platform—it's a full-service ecosystem for fight promotion.